By now, most marketers will know about personalization. Let’s be honest — it’s hard to ignore! It has taken the marketing world by storm in recent years. Dynamic Yield found that 96% of marketers and executives believe in the value of personalization. And, according...
“One-size-fits-all doesn’t fit anymore.” — Industry Week We are in an era of personalization. And, it’s changing the way customers engage with brands. With hordes of data at our fingertips, and an increase in the importance of customer experience, it has never been...
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